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13 Businesses for the Age of AI

Greg Isenberg · 25:17 · transcribed 5d ago

TL;DR The speaker identifies 13 specific business types to build in the age of AI agents. These businesses leverage new technologies or address human needs that technology cannot replace.

AI-native service firms and offline experiences drive high margins

  • Agents perform 90% of the work while humans review exceptions.
  • Bookkeeping is an example where agents prepare books and humans finalize them.
  • Offline businesses like communal saunas sell membership experiences.
  • Start with a low-cost minimum viable product before opening a physical location.

Distribution and data ownership create valuable assets

  • Organic audiences are critical because paid advertising costs are rising.
  • Use the ACP funnel to build an audience, then a community, then a product.
  • Proprietary data sets are valuable because large models lack unique information.
  • Sell useful niche information to advertisers or large AI labs.

Specialized tools and physical products offer competitive advantages

  • Domain-specific harnesses add workflow rules and memory to general AI models.
  • Robotics and physical AI provide services like automated window cleaning.
  • Physical products for niche fan followings can command high prices.
  • AI helps design and prototype hardware for specific customer groups.

Infrastructure and care sectors meet essential market demands

  • Compute and energy are scarce inputs required for all AI agents.
  • Health and longevity services target older adults who need specialized care.
  • Marketplaces and social networks connect supply and demand efficiently.
  • Real assets like industrial workshops support local trades and logistics.

Security and vertical agents protect workflows and automate tasks

  • Vertical agents handle recurring jobs like purchasing for restaurants.
  • Software security protects sensitive data from leaks and hacks.
  • Agent access control limits what systems can read or write.
  • Personal security services may grow as digital threats increase.